Consultancy Services Focus2020 can help businesses identify the value needs of their customers. Through combining product, processes and services, Focus2020 can help businesses deliver these identified customer values at each stage of the customer interaction. Sales and Marketing Strategy Development Focus2020 can help organisations develop and execute integrated marketing strategies that will deliver optimum return on investment to the business, both in the short and long term. This is across the whole marketing mix. Customer Relationship Audit This reviews how the business currently interacts with its customers and identifies what initiatives can be implemented to deliver a true customer value and relationship strategy. It includes details of current shortfalls and issues; how to address these, perceived business benefits and proposed stages of implementation. Customer Relationship Management (CRM) Focus2020 can offer strategic and tactical advice to help businesses communicate effectively with new prospects and existing customers, building the foundations for one-to-one relationships that result in increased profitability and lifetime value. This includes advice on database marketing and loyalty strategies. Customer Analysis Focus2020 can advise businesses on data issues surrounding customer analysis and on appropriate techniques and analysis tools that can turn this data into business intelligence. We can also undertake full Customer Value Analysis (CVA) projects on behalf of our customers. Technology Audit In addition to Customer Relationship Audit Focus2020 can conduct and document a full technological specification that can be used as the foundation on which to take a CRM strategy forward. The document provided can then be used as the basis of an ITT. Implementation Selecting the right supplier(s) can be a minefield. Focus2020, being completely independent and impartial, can assist businesses in selecting the appropriate supplier(s). Our main aim is to ensure that our customers select suppliers who will fulfil their business objectives within budget both in the short and long term. Further details of all our services can be provided upon request.